Call TODAY for a free estimate! | Dallas/Fort Worth Area: (972)-377-9002 | Waxahachie: (469) 214-7328

Your Vision Is Our Passion

Our award-winning designers turn inspiration into reality.

A Pool Building Experience As Refreshing As Your New Pool!

Investing in a custom swimming pool or backyard retreat is not only an important financial decision, but a lifestyle decision. The staff at Venture Custom Pools take everything into consideration when we meet with you and your family to truly make your experience unique and customized to your backyard. If you are considering transforming your backyard into an everyday retreat, with solid financial and quality of life returns, then we are the Dallas area pool contractor for you. Call us today and we’ll show you why we are considered to be one of the best custom pool builders in the Dallas Metroplex and all of North Texas.

If you’re interested in building a beautiful swimming pool in your backyard, call the company you know will be around for years and years to come.

Venture Custom Pools, an award winning family owned and operated pool builder for over 60 years!

Call 972-377-9002 For A Free Consultation Today

A Backyard Oasis That Fits Any Budget

We pride ourselves on understanding your needs and budget – and delivering on our promises.

The process begins with a conversation so we can understand you and your family. Let us provide you with a no-cost estimate on your family’s dream backyard. Stop dreaming and start swimming.

Designer Pool Series

$60K to $80K

Our custom DESIGNER POOLS are an economically-friendly option that can transform your backyard into a personal retreat to be enjoyed by friends and family for years to come.

Luxury Pool Series

$80K to $200K

Combining our custom craftsmanship with the world’s most well-appointed upgrades, our LUXURY POOLS vanish the lines between indoor and outdoor living to create an oasis of tranquility.

Estate Pool Series


Extraordinary elements exude in our ESTATE POOLS with an unsurpassed attention to detail. Designing an outdoor space that is perfectly tailored to your lifestyle, whether it’s all about fun or a place to simply relax and rejuvenate, our ESTATE POOLS resonate with exciting features and incredible options for your outdoor living space.

Venture Custom Pools, An Award Winning Family Owned Pool Builder For Over 60 Years!

Venture Custom Pools is a family owned and operated business. As a third-generation pool builder with more than 60 years of experience crafting amazing backyard retreats, Venture Custom Pools has been the North Texas pool builder of choice for thousands of families. The families who have chosen to trust Venture Custom Pools have experienced quality craftsmanship and the distinction of a truly custom swimming pool.

We are one of the only custom pool builders in the Dallas area that owns our own building. We take pride in our strong financials and reputable brand, but most of all, that we are operating at a 97% customer satisfaction rate. We love Texas, and know the Dallas area like the back of our hands. We are dedicated to improving the quality of life for our neighbors and the local community. We are here to stay!


Our design experience spanning over 60 years is an asset in creating exquisite and functional custom backyard retreats. Each custom design is tailored to your needs and lifestyle, fashioned in collaboration between both parties.


Venture Custom Pools utilizes Energy Efficient and Leading Technology Based Control Systems that incorporate smartphone interface control systems, variable speed pumps, state-of-the art sanitation systems and patented filtration systems.


We know you want a partner, who will provide outstanding personal service and strong communication throughout all phases of the build process. Venture Custom Pools takes pride in our team’s ability to personally manage and stay hands-on during all phases of construction – from design through installation so all of your expectations are not just met, but exceeded.


Venture Custom Pools is a family-owned and operated company that has been providing high quality swimming pools since 1999. With over 30 years of success, our longevity proves to you how dedicated we really are in the business!

FREE Consumer Guide Download

Download our Consumer Guide with our bonus Pool Builder Checklist.

“We had our pool built along with our home. We didn’t have a choice on who we could use. We were a little hesitant at first because we didn’t get to choose them. However, we couldn’t be happier. We had the pleasure of dealing with Mark. He held our had through the decision process and made it painless. Very easy to talk our ideas over with him. The “girls” call every time something is scheduled to be done and then call again once the task was complete. The communication was fantastic. Given the chance, we would use this company again in the future.”

– Cindy V.

“We had a great experience with Venture Custom Pools. Regardless of who your pool builder is there are some things that will be the same…there will be a mess on dig day and for several weeks thereafter and you will have rain delays. The Venture team would send me e-mails almost daily giving me updates and letting me know about any schedule changes (thank you Becky and Angelica). LeAnna does amazing work designing pools. I gave her a list of things I would like and she came up with the absolute most perfect design. Thank you Venture!”

– Jenny J.

Contact Us To Discuss Your Dream Backyard

Our number one goal is the complete and total satisfaction of our customers. Request a free estimate with our award-winning designers!

We pride ourselves on understanding your unique needs and budget – and then delivering on our promise to build the perfect backyard at the right price. Fill out the form below, and get started on turning your vision into reality!

Venture Custom Pools
4568 State Hwy 121
Plano, TX 75024
Phone: 972-377-9002

Hours of Operation
Monday – Friday: 8 am – 5 pm
Saturday: 8 am – noon
Sunday: By Appointment Only

Complete the form below and we will be in touch!